Cortexa Marketing
Pick the winning ad, before you spend.
Built for paid social and brand creative teams. Upload two to five ad variants and we rank them by the audience response we see coming — not a vanity engagement score.
What you get
Marketer-friendly metrics. Honest verdict.
A ranked side-by-side of every variant with a clear winner, a confidence band, and the rationale in plain English. No bar-chart soup, no “AI insights” placeholder.
Each variant gets the four metrics built on real brain-imaging data: Universal Appeal (how broadly it lands), Demographic Appeal (the lift on the specific audience you target), Audience Drive (the main ad signal — click, share, brand look-up), and Engagement(estimated time-on-ad). Variants are ranked by Audience Drive; vanity wins on engagement alone get called out, not amplified.
How it works
Three steps. Before the budget moves.
- 01
Upload 2–5 creatives.
Image or video. Pick the objective — awareness, consideration, or conversion — and the platform you intend to ship on.
- 02
See the side-by-side ranking.
Each variant scored on Universal Appeal, Demographic Appeal, Audience Drive, and Engagement for the audience you describe — and ranked by Audience Drive, the main ad signal.
- 03
Ship the winner.
Read the rationale, export the report for stakeholders, tell us how the campaign actually performed. The model learns from your real outcomes.
Who uses it
Built for the before-we-spend decision.
Performance marketers deciding which Meta or TikTok ad to push budget into.
Brand creative teams picking between concepts before the agency invoice lands.
Growth leads at consumer startups running creative tests with a four-figure budget and no time to A/B every variant.
The vanity rule, baked in
Engagement only matters if CTR is high and downstream conversion is low.
Otherwise it is a vanity number. Cortexa Marketing surfaces this rule on every result — engagement gets a green badge when it is meaningful, a yellow badge when it is the metric your boss wants to brag about but should not.
Outperforms gut-feel ranking on 7-of-10 head-to-heads in pilot tests.
Test before you spend.
Five comparisons on the house — no card.